Transforming three leading functional beverage platforms, and strengthening branding in the refrigerated ready-to-drink category. The portfolio includes organic and plant-powered functional beverage brand REBBL®, organic certified Chameleon Cold-Brew®, and Humm Kombucha.
EMPOWER THE PEOPLE.
REBBL was a company created as a solution to support vulnerable communities and help end human trafficking. The dream was to create delicious, organic, functional drinks that help build schools, provide jobs, reunite families, and nourish the world. Every drink created is done with people and the planet in mind.
Chameleon isn’t the #1 selling cold-brew concentrate brand because we use bells and whistles, huge ads or funky gimmicks. We’re just crazy passionate about coffee and refuse to compromise on ingredients, sustainability, or how we brew what we brew. Our mascot is a veiled chameleon named “The Dude” who always knows where to find the best coffee, the best vibes, and a handful of mischief.
HUMM has been a pioneer in the low and zero-sugar kombucha and gut health beverage category. Today, it stands as one of the largest, fastest-growing, and most beloved brands in the space. HUMM is a leading gut-health-focused brand offering better-for-you products with added health benefits that cater to consumers' diverse lifestyles, enhancing their everyday experiences.